On Monday, May 7, 2025, the Minister of Tourism, Culture and Creative Arts and MP for Ketu South, Hon. Abla Dzifa Gomashie launched the Fleet Pool Management Service (FPMS), a transport service by the Ghana Tourism Development Company (GTDC) that aims to solve the transportation challenges in the tourism sector.
According to Hon. Abla Dzifa Gomashie, the goal of the initiative is to ensure that movement between destinations in Ghana is as enjoyable as the attractions themselves.
She stated that tourism is not just about the sights. It is about the experience, and the experience starts the moment a tourist lands in Ghana. If transportation is poor, we risk losing visitors and damaging our reputation.
Hon. Abla Dzifa Gomashie stressed the need for better connectivity and called on African countries to work together to improve direct flight connections within the continent. According to her, travelling across Africa is expensive and tiring. We therefore need partnerships with countries that have national carriers to make this easier, she stated.
The Fleet Pool Management Service (FPMS) is designed not just as a short-term strategy, but as a model for long-term transformation. It will help support better driving standards, compliance with national regulations, and overall growth in the tourism ecosystem.
The minister urged other tourism-related businesses, such as hotels, restaurants, and cultural institutions, to also reflect Ghana’s identity in what they offer by playing Ghanaian music in their hotel lobbies, decorating the place with local art, and serving Ghanaian food in creative ways. She asked hoteliers to let tourists feel the culture at every turn.
Concluding her address, she urged stakeholders to embrace innovation and a spirit of service, which has Ghana’s development at the forefront. She expressed confidence that, with collective effort, tourism could become a key pillar of the nation’s economic growth.
The Ag. The Chief Executive Officer of the GTDC said the FPMS will use the Private Public Partnership Approach to improve transportation in the tourism sector, with GTDC doing the legwork to get the customers.
To do this, he said the GTDC will ensure that there is a database on drivers to organise tour driving and track to give accurate information to tourists.
Though he acknowledged that collecting data in Ghana is cumbersome and challenging, he said GTDC will support by organising this using a different kind of orientation.
The initiative is a way to position Ghana by helping to overcome the challenges for us to achieve the Black Star Experience.
According to Prof. Kobby Mensah, FPMS is a forward-looking transport network that would ensure a professional system that has a dependable supply system in place.